Project details and aims The Culture Mile is a major destination for culture within the City of London. Coverdale Barclay has been appointed by the Culture Mile BID to develop an authentic identity for the area, positioning it as the cultural destination of choice. Our work Coverdale Barclay will work with key stakeholders and the BID’s levy-payers to develop a brand proposition for the area and a strategic four-year communications strategy…
Project details & aims Turner.Works is a leading architecture practice, renowned for its groundbreaking work in designing and building cultural, creative and community driven spaces, which have included Pop Brixton, Peckham Levels and Hackney Bridge. Over the past 12 years, the practice has worked across meanwhile use, individual building projects and masterplans, and has grappled with…
Project Details & Aims Merry Hill is a top ten UK regional shopping centre, covering over 2 million square feet. It sits within a wider leisure estate, including an attractive waterfront canal, an appealing f&b offer and a cinema. Formerly an intu centre, Merry Hill relaunched a new vision for the centre alongside substantial investment.…
Project Details & Aims The Langham Estate is a 13.8 acre neighbourhood in Fitzrovia, stretching from Oxford Street in the South to Great Portland Street in the North. Following a continued period of change in the West End, the Estate is undergoing a vital process to update, evolve, and communicate its vision for the area,…
Project Details & Aims Swansea Council is working with development manager RivingtonHark to deliver an exciting £120m mixed-use development, Copr Bay, which will transform the city centre. The scheme combines culture, retail and leisure, with new homes, offices, 200,000 sq. ft. of new public spaces and improved permeability, and will make Swansea one of the…
Project Details & Aims Coverdale Barclay has been working with Rioja Estates to deliver the brand proposition and PR & marketing strategy for a new premium outlet scheme in the Malmö region of Sweden, to support the developer’s engagement with prospective brands. Our work Initially, Coverdale Barclay delivered the full brand development process for Malmö…
Our Work Coverdale Barclay’s role is to support the leasing strategy through a targeted, integrated PR and marketing programme to attract target brands. We deliver phased industry and consumer communications, designed to build and maintain momentum amongst stakeholders, press and consumers. We deliver brand-building B2B, local, regional and national media coverage, social media, brand partnerships, events and marketing to generate excitement…
Project Details & Aims Coverdale Barclay is appointed by UBS and asset manager SLR to reposition and change perceptions of Springfields Outlet, the 200,000 sq. ft. leading shopping and leisure destination in the East of England. Our Work Our focus is to deliver PR to raise awareness of Springfields Outlet. Working closely with Springfields’ Marketing and…
Project Details & Aims £240m regeneration project, delivered by Legal & General and Schroders, and supported by Bracknell Forest Council. The scheme, ‘The Lexicon’, comprises 1 million sq. ft. of new and revamped retail and leisure space, which launched in 2017. Our role involved raising the profile of the project to attract new retail and…
Project Details & Aims Trinity Village is a premium estate of beautiful residential Georgian properties a short walk from Borough tube station and Borough Market in South London. Coverdale Barclay is retained by owners Corporation of Trinity House to support the communications for Trinity Village, the most significant investment within their property portfolio, which supports…
