To build and maintain reputation, and attract occupiers and investors
Project Details & Aims Destination PR and marketing for The Portman Estate’s retail and leisure destinations in Marylebone, London, known as ‘Portman Marylebone’, to raise awareness of the independent shopping and dining offer, and drive footfall. Our Work Coverdale Barclay worked with The Portman Estate for over ten years incorporating popular streets Chiltern Street, New…
Project Details & Aims Media relations to support Fusion Students, an innovative, experience-led, student accommodation provider, amongst students, their parents and investors. Our Work Coverdale Barclay delivered a consumer campaign to coincide with the university clearing season designed to attract students. This included securing media coverage in The Times, and a B2B campaign announcing one…
Project Detail & Aims Ellandi is the UK’s leading investment manager of Community Shopping Centres, and its assets under management comprise over 30 shopping centres in Great Britain and Northern Ireland, valued in excess of £1.25bn. Coverdale Barclay has been supporting Ellandi on its corporate positioning and reputation. Our Work Coverdale Barclay was initially appointed…
Project Details & Aims Beorma Quarter is the £185m Birmingham scheme, at the entry point to Digbeth, being developed by Kuwait City-based developer, Salhia. The mixed-use development will provide offices, residential, retail, restaurants, a hotel plus a new landscaped piazza. Our Work Coverdale Barclay provided media relations to support the leasing strategy, including announcing detailed…
Project Details & Aims The West End Partnership (WEP) is a coalition of public and private sector groups, and local resident groups, with the ambition to deliver a synchronised vision, and a single voice, for the West End of London. With a number of major West End improvement projects planned, from the transformation of the…
Project Details & Aims Media awareness campaign for Hong Kong-based multidisciplinary architecture and integrated design practice, Lead 8, to maximise its presence at Mipim UK. Our Work Coverdale Barclay leveraged Lead 8’s presence at Mipim UK to raise awareness of the architectural practice through background briefings and interviews with key journalists, and opinion pieces in…
Project Details & Aims Coverdale Barclay was appointed to create awareness amongst the industry and local residents of the development of St James Dover, a new-build £53m retail and leisure development, owned by Legal & General Investment Management Real Assets (LGIM RA). Our Work The team positioned St James as a catalyst for the regeneration…
Project Details & Aims Coverdale Barclay supported Legal & General Investment Management Real Assets (LGIM RA) as part of their £26 million transformation of the Dolphin Centre in Poole, Dorset’s largest covered shopping destination. Our Work Coverdale Barclay was appointed to deliver media relations and stakeholder engagement on this 530,000 sq. ft. scheme. Our role…
Project Details & Aims Coverdale Barclay delivered industry and consumer communications to profile the refurbishment of The Grafton, Cambridge, to reposition the centre amongst consumers, and to attract new occupiers. Owner LGIM Real Assets (L&G) invested £28.5 million into the scheme, which included the introduction of a new dining quarter designed to boost the retail…
Project Details & Aims Re-launch of the 120,000 sq. ft. Fenwick department store in Colchester, previously known as Williams & Griffin, following a major 2-year £35 million redevelopment project. Our Work Coverdale Barclay was responsible for delivering the store’s re-launch campaign across B2B and consumer PR, marketing and social media. This included project managing a…
