APAM

Project Details & Aims APAM is a trusted real estate investment and asset management partner, delivering tailored solutions that drive remarkable outcomes for real estate owners and investors. As APAM continues to grow and evolve, it is refining its corporate positioning and messaging, to ensure they best reflect the company’s unique position in the market, and the strengths of its experienced team.  …

London Designer Outlet

Project Details & Aims London Designer Outlet (LDO), encompassing 265,000 sq. ft. of premium retail and leisure space, is London’s leading fashion and lifestyle outlet destination, located in the heart of Quintain’s multi-billion-pound transformation scheme of Wembley Park. The communications are designed to communicate and position LDO as a leading, premium outlet shopping destination that…

Swansea City Centre

Project Details & Aims  Swansea Council is working with development manager RivingtonHark to deliver an exciting £120m mixed-use development, Copr Bay, which will transform the city centre. The scheme combines culture, retail and leisure, with new homes, offices, 200,000 sq. ft. of new public spaces and improved permeability, and will make Swansea one of the…

Woolbro Group

Project Details & Aims Founded in 1935, Woolbro Group is a third-generation family-owned business, which takes a contemporary approach to residential development and commercial investment in the UK. Coverdale Barclay has been appointed to support Woolbro Group in all aspects of its reputation management and corporate profiling, as the Group continues to expand its residential development and commercial investment portfolios.…

Malmö Designer Village

Project Details & Aims Coverdale Barclay has been working with Rioja Estates to develop the brand and first stage marketing for a new premium outlet scheme in the Malmö region of Sweden, to support the developer’s engagement with prospective brands, ahead of its building permit application. Our work To support Rioja Estates in engaging target brands, Coverdale…

Springfields Outlet

Project Details & Aims Coverdale Barclay is appointed by UBS and asset manager SLR to reposition and change perceptions of Springfields Outlet, the 200,000 sq. ft. leading shopping and leisure destination in the East of England. Our Work  Our focus is to deliver PR to raise awareness of Springfields Outlet. Working closely with Springfields’ Marketing and…

The Lexicon Bracknell

Project Details & Aims £240m regeneration project, delivered by Legal & General and Schroders, and supported by Bracknell Forest Council. The scheme, ‘The Lexicon’, comprises 1 million sq. ft. of new and revamped retail and leisure space, which launched in 2017. Our role involved raising the profile of the project to attract new retail and…

Portman Marylebone

Project Details & Aims Destination PR and marketing for The Portman Estate’s retail and leisure destinations in Marylebone, London, known as ‘Portman Marylebone’, to raise awareness of the independent shopping and dining offer, and drive footfall. Our Work  Coverdale Barclay worked with The Portman Estate for over ten years incorporating popular streets Chiltern Street, New…