Project Details & Aims
Coverdale Barclay is appointed by UBS and asset manager SLR to reposition and change perceptions of Springfields Outlet, the 200,000 sq. ft. leading shopping and leisure destination in the East of England.
Our focus is to deliver PR to raise awareness of Springfields Outlet. Working closely with Springfields’ Marketing and Asset Management teams, we deliver stories for UK consumer and industry press that celebrate Springfields’ existing retail and leisure offer, impressive trading performance and future expansion plans, to ensure its place as a market-leading regional outlet destination.