Festival Place is the pre-eminent shopping and leisure destination in North Hampshire, boasting strong footfall, an affluent catchment and an appealing tenant mix. The one million sq. ft. retail & leisure destination is home to 200 retail & catering brands, including Next, Debenhams and Marks & Spencer and a 10-screen Vue Cinema. Festival Place is currently undergoing a major refurbishment and rebranding programme, to revitalise and modernise the centre.
AEW Europe has appointed Coverdale Barclay to deliver all aspects of refurbishment-related industry and consumer communications, including the development of the communications strategy and press liaison.