Coverdale Barclay

“St James Dover is a milestone retail and leisure development for Kent. Ensuring the local media fully understood the vision was crucial. Coverdale Barclay added real value to the project team handling the media relations, tenant liaison and overseeing the branding.”

"Coverdale Barclay added considerable value to the branding, marketing and positioning of the Bracknell town centre regeneration.  Its team is very experienced, knowledgeable and proactive. The successful outcome of the diverse spectrum of activities we needed was testament to its expertise.”

“Throughout, the quality of Coverdale Barclay’s work has matched the aspiration of the development project.

The media training offered by Coverdale Barclay was really helpful in understanding what to say and what not to say in media interviews. The mix between theory and practice was well balanced allowing us to understand what journalists look for, and how best to prepare for a range of interviews, as well as providing the opportunity to put the training into practice through a series of mock interviews. We thoroughly enjoyed the training and can certainly see the benefits in the subsequent media interviews that CB had scheduled for us for the following week.

“Coverdale Barclay has been instrumental in enhancing our B2B profile, especially amongst retailers and their agents. Its B2B brand positioning work with us enables Coverdale Barclay to support LDO through strong media relations, events and e-marketing; emphasising our position as the UK’s fastest growing outlet centre.”

“Positioning both Springfields Outlet and Scotch Corner Designer Village is critical in the market place, and this has been expertly overseen by Coverdale Barclay.”