Project Details & Aims
Cotswolds Designer Outlet forms part of a 180-acre mixed-use development set in a prime location near Tewskesbury off J9 M5 in Gloucestershire. The overall scheme comprises a 195,000 sq ft outlet village with some 90 retail units, restaurants and cafes, a flagship 81,800 sq ft Dobbies garden centre, 850 homes and a range of local amenities. It will open in two phases with the first part of the retail and leisure planned for the end of 2022. Work has begun on site, led by renowned Cheltenham-based property developer Robert Hitchins.
Coverdale Barclay’s role is to launch Robert Hitchins’ vision for Cotswolds Designer Outlet to the target audiences. This includes delivering an integrated communications strategy, highlighting the strong economic and commercial attractions of Cotswolds Designer Outlet, working in partnership with a range of advisors to ensure the messaging is aligned across all trade, consumer and political audiences.