We are delighted to have been appointed to deliver the consumer destination PR for the North West London neighbourhood and world-famous entertainment district. This complements our existing B2B PR work for the retail and leisure offer at Wembley Park.
Our first project was to unveil the new Olympic Steps – the latest milestone in the ambitious 85-acre transformation. The project has liberated over 12,150 sqm of new public space, an area bigger than the football pitch inside the Stadium itself, which will become a significant new destination for events and enlivenment for the community.
James Saunders, Quintain CEO, Julian Tollast, Head of Masterplanning and Design, came together with representatives from the Football Association to take part in press interviews with major newswire broadcasters including BBC London, Global Radio and Getty TV.
Following this, Students at the former school of England footballer Raheem Sterling, located minutes away from the world-famous Stadium, became part of history at an event that marked the completion of the major new entrance.