Coverdale Barclay offers transformative brand proposition development, PR, marketing and stakeholder engagement for districts and destinations undergoing change, and for companies that work within this space, to drive perception change and increased value.
Project Details & Aims £240m regeneration project, delivered by Legal & General and Schroders, and supported by Bracknell Forest Council. The scheme, ‘The Lexicon’, comprises 1 million sq. ft. of new and revamped retail and leisure space, which launched in 2017. Our role involved raising the profile of the project to attract new retail and…
Project Details & Aims Trinity Village is a premium estate of beautiful residential Georgian properties a short walk from Borough tube station and Borough Market in South London. Coverdale Barclay is retained by owners Corporation of Trinity House to support the communications for Trinity Village, the most significant investment within their property portfolio, which supports…
Project Details & Aims The Taskforce was established to help set the direction of travel for the regeneration of Barking Town Centre, in the London Borough of Barking and Dagenham. Coverdale Barclay’s director, Ros Barclay, was part of the panel which provided strategic oversight to support the development of the Town Centre’s 20-year vision, in conjunction…
Project Details & Aims: Coverdale Barclay was appointed to support the relocation of a leading investment bank in London. The move was designed to develop a more consistent culture across the business, improve team cohesion, improve internal communications and demonstrate the bank’s commitment to the UK. Our work Coverdale Barclay’s role involved developing and implementing…
Project Details & Aims The Coverdale Barclay team developed a comprehensive marketing and PR strategy for The Portman Estate to profile its 110 acre Marylebone property portfolio in London. Our Work The strategy was designed to raise the profile of the Estate, and showcase its role as a proactive and responsible landlord, developer and placemaker…
Project Details & Aims Destination PR and marketing for The Portman Estate’s retail and leisure destinations in Marylebone, London, known as ‘Portman Marylebone’, to raise awareness of the independent shopping and dining offer, and drive footfall. Our Work Coverdale Barclay worked with The Portman Estate for over ten years incorporating popular streets Chiltern Street, New…
Project Details & Aims Media relations to support Fusion Students, an innovative, experience-led, student accommodation provider, amongst students, their parents and investors. Our Work Coverdale Barclay delivered a consumer campaign to coincide with the university clearing season designed to attract students. This included securing media coverage in The Times, and a B2B campaign announcing one…
Project Detail & Aims Ellandi is the UK’s leading investment manager of Community Shopping Centres, and its assets under management comprise over 30 shopping centres in Great Britain and Northern Ireland, valued in excess of £1.25bn. Coverdale Barclay has been supporting Ellandi on its corporate positioning and reputation. Our Work Coverdale Barclay was initially appointed…
Project Details & Aims Beorma Quarter is the £185m Birmingham scheme, at the entry point to Digbeth, being developed by Kuwait City-based developer, Salhia. The mixed-use development will provide offices, residential, retail, restaurants, a hotel plus a new landscaped piazza. Our Work Coverdale Barclay provided media relations to support the leasing strategy, including announcing detailed…
Project Details & Aims The West End Partnership (WEP) is a coalition of public and private sector groups, and local resident groups, with the ambition to deliver a synchronised vision, and a single voice, for the West End of London. With a number of major West End improvement projects planned, from the transformation of the…